To respond to the increasing demands of today’s consumers, companies are continuously looking to develop and offer more innovative products to create added-value for customers. To meet these increased demands for improved products and customer service - companies are more than ever using secret shoppers, comment cards and surveys as a viable and effective tool for polling customers about opinions, preferences, likes and dislikes.

Halex has developed a robust and unique suite of products called Feedback Express that gives a company the ability to distribute this suite of survey and comment card applications to customers, thereby securing consumer relationships and increasing profitability per customer.